Hello! My name is Jodi.

Hello! My name is Jodi.

I’m a digital product designer who loves learning about people, understanding the challenges they face, and creating purposeful experiences to help them achieve their goals.

A snapshot

I love learning how people think and discovering how my skills can help make lives easier, more enjoyable, or maybe even both! Over the past eight years, I’ve designed responsive websites, native apps, and IoT-connected experiences for a wide variety of audiences across a broad range of industries. I’ve worked primarily in the R&D / New Product Development space with cross-functional product teams in lean / agile environments to design and deliver end-to-end products that bring measurable impacts to our customers as well as the business.

My moxie

I’ve enjoyed many adventures in managing projects, fostering healthy design cultures, facilitating workshops, conducting qualitative and quantitative research, ideating concepts, prototyping, testing with users, delivering high-fidelity visual designs, standardizing quality assurance, and implementing design systems. I’m capable and eager to jump into any area that needs support and love figuring out how to improve operational efficiencies. Admittedly, my favorite place to think is on a whiteboard.

Design approach

As a design guardian, my overarching responsibilities are to understand ‘users’ (humans) and advocate for their best interests. I encourage intentional and purposeful decision-making from a user’s perspective based on evidence of “something we know” (e.g.— customer insights, analytics) or running lean experiments for “something we need or want to learn” (i.e.— sound hypotheses tied to success metrics).

What I value

I place a high value on staying authentic, curious, and empathetic in my approach to design and with my teammates. I believe we can do our best work and create our best experiences through collaboration in spaces that support inclusivity, continuous learning, transparency, trust, and open communication. And please respectfully challenge me! I’ve been wrong before, and I’m okay with that. : )

Outside of work

When I’m not pushing pixels on a screen or getting hot on the whiteboard, you can find me at the barn spending time with my horses, kickboxing at the gym, training my cat to time travel, and/or trying to make the world an even better place to live.